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Length: 49min Published: 8/21/2019
Intellectual property is often the most important asset a company has and securing good patent and trademark protections can be crucial for the company's success. Nonetheless, companies often try to cut corners by handling their own intellectual property, using internet services, or by hiring attorneys who are inexperienced in patent and trademark filings. In this program, IP attorney Kirby Drake provides tips on how trademark and patent protection can go awry and with DIY intellectual property and how an attorney can fix potential IP issues.
* Common intellectual property issues businesses face
* Risks of handling IP issues without professional guidance
* Tips on fixing IP issues that have already occurred