Trade Dress: Protecting the Look and Feel of Products, Packaging, and Places of Business

Presented by Matthew Frisbee & Martin Schwimmer & Yuval Marcus

(9,549 Ratings)
Ron Bibb

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Course Description

Length: 1h 17min    Published: 4/18/2019    
Trade dress is a key subset of trademark law that protects the packaging or shape of a product, and even a building itself. As a source identifier for a product or brand, trade dress rights can be a valuable asset for the owner. In this program, a panel of intellectual property attorneys dissect trade dress law. Viewers will learn what trade dress is, how rights are created, how to register trade dress, and how rights can be enforced against third parties. The panel will also give a number of valuable trade dress practice pointers.
Learning Objectives
* Register trade dress
* Understand how trade dress rights are created
* Enforce trade dress rights against third part

Speaker Q&A

Presented By:

Matthew Frisbee

White Plains, NY

914.821.3090

frisbee@leasonellis.com

Martin Schwimmer

White Plains, NY

schwimmer@leasonellis.com

Yuval Marcus

White Plains, NY

914.821.9075

marcus@leasonellis.com

Featured Reviews

"This is always something that I wanted to know a little bit about even though not part of my practice. Very informative and interesting presentation by using familiar products and cases."

   Patricia G

"Excellent."

   Daniel T

"Very interesting and easy to relate given the topic and products used as examples."

   Andrew D